Effective visual design and communication practices for research posters: Exemplars based on the theory and practice of multimedia learning and rhetoric

Pedwell, Rhianna K., Hardy, James A. and Rowland, Susan L. (2016) Effective visual design and communication practices for research posters: Exemplars based on the theory and practice of multimedia learning and rhetoric. Biochemistry and Molecular Biology Education, 45 3: 249-261. doi:10.1002/bmb.21034

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Author Pedwell, Rhianna K.
Hardy, James A.
Rowland, Susan L.
Title Effective visual design and communication practices for research posters: Exemplars based on the theory and practice of multimedia learning and rhetoric
Journal name Biochemistry and Molecular Biology Education   Check publisher's open access policy
ISSN 1470-8175
Publication date 2016-12-07
Year available 2016
Sub-type Article (original research)
DOI 10.1002/bmb.21034
Open Access Status Not yet assessed
Volume 45
Issue 3
Start page 249
End page 261
Total pages 13
Place of publication Hoboken, NJ United States
Publisher John Wiley & Sons
Language eng
Subject 1303 Biochemistry
1312 Molecular Biology
Abstract Evidence shows that science graduates often do not havethe communication skills they need to meet workplacestandards and expectations. One common mode of sciencecommunication is the poster. In a review of the literaturewe show that poster design is historically problematic, andthat the guidance provided to students as they create post-ers for assessment is frequently inconsistent. To addressthis inconsistency we provide some guiding design princi-ples for posters that are grounded in communication theo-ry and the fundamentals of rhetoric. We also present threenondiscipline-specific example posters with accompanyingnotes that explain why the posters are examples of poor,average, and excellent poster design. The subject matterfor the posters is a fabricated set of experiments on a topicthat could not actually be the subject of research. Instruc-tors may use these resources with their students, secure inthe knowledge that they do not and will never represent ananswer set to an extant assessment item.
Keyword Visual presentation of data
Science communication
Q-Index Code C1
Q-Index Status Provisional Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: HERDC Pre-Audit
Institute for Teaching and Learning Innovation Publications
School of Chemistry and Molecular Biosciences
 
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Created: Wed, 04 Jan 2017, 21:05:02 EST by Dr Susan Rowland on behalf of School of Chemistry & Molecular Biosciences