Building a flexible, voluntary donation panel: an exploration of donor willingness

Bagot, Kathleen L., Masser, Barbara M., Starfelt, Louise C. and White, Katherine M. (2016) Building a flexible, voluntary donation panel: an exploration of donor willingness. Transfusion, 56 1: 186-194. doi:10.1111/trf.13278

Author Bagot, Kathleen L.
Masser, Barbara M.
Starfelt, Louise C.
White, Katherine M.
Title Building a flexible, voluntary donation panel: an exploration of donor willingness
Journal name Transfusion   Check publisher's open access policy
ISSN 1537-2995
Publication date 2016-01-01
Year available 2015
Sub-type Article (original research)
DOI 10.1111/trf.13278
Open Access Status Not Open Access
Volume 56
Issue 1
Start page 186
End page 194
Total pages 9
Place of publication Hoboken, NJ, United States
Publisher Wiley-Blackwell Publishing
Language eng
Formatted abstract
BACKGROUND: As blood collection agencies (BCAs) face recurrent shortages of varying blood products, developing a panel comprising donors who are flexible in the product they donate based on same-time inventory demand could be an efficient, cost-effective inventory management strategy. Accounting for prior whole blood (WB) and plasmapheresis donation experience, this article explores current donors’ willingness to change their donation product and identifies the type of information required for such donation flexibility.
STUDY DESIGN AND METHODS: Telephone interviews (mean, 34 min; SD, 11 min) were conducted with 60 donors recruited via stratified purposive sampling representing six donor groups: no plasma, new to both WB and plasma, new to plasma, plasma, flexible (i.e., alternating between WB and plasma), and maximum (i.e., high frequency alternating between WB and plasma) donors. Participants responded to hypothetical scenarios and open-ended questions relating to their and other donors’ willingness to be flexible. Responses were transcribed and content was analyzed.
RESULTS: The most frequently endorsed categories varied between donor groups with more prominent differences emerging between the information and support that donors desired for themselves versus that for others. Most donors were willing to change donations but sought improved donation logistics and information regarding inventory levels to encourage flexibility. The factors perceived to facilitate the flexibility of other donors included providing donor-specific information and information regarding different donation types.
CONCLUSION: Regardless of donation history, donors are willing to be flexible with their donations. To foster a flexible donor panel, BCAs should continue to streamline the donation process and provide information relevant to donors’ experience.
Q-Index Code C1
Q-Index Status Provisional Code
Institutional Status UQ
Additional Notes Published online 26 September 2015

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2016 Collection
School of Psychology Publications
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Citation counts: TR Web of Science Citation Count  Cited 2 times in Thomson Reuters Web of Science Article | Citations
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