A critical test of the assumption that men prefer conformist women and women prefer nonconformist men

Hornsey, Matthew J., Wellauer, Richard, McIntyre, Jason C. and Barlow, Fiona Kate (2015) A critical test of the assumption that men prefer conformist women and women prefer nonconformist men. Personality and Social Psychology Bulletin, 41 6: 755-768. doi:10.1177/0146167215577366


Author Hornsey, Matthew J.
Wellauer, Richard
McIntyre, Jason C.
Barlow, Fiona Kate
Title A critical test of the assumption that men prefer conformist women and women prefer nonconformist men
Journal name Personality and Social Psychology Bulletin   Check publisher's open access policy
ISSN 0146-1672
1552-7433
Publication date 2015-06-01
Year available 2015
Sub-type Article (original research)
DOI 10.1177/0146167215577366
Open Access Status DOI
Volume 41
Issue 6
Start page 755
End page 768
Total pages 14
Place of publication Thousand Oaks CA, United States
Publisher Sage Publications
Language eng
Subject 3207 Social Psychology
Abstract Five studies tested the common assumption that women prefer nonconformist men as romantic partners, whereas men prefer conformist women. Studies 1 and 2 showed that both men and women preferred nonconformist romantic partners, but women overestimated the extent to which men prefer conformist partners. In Study 3, participants ostensibly in a small-group interaction showed preferences for nonconformist opposite-sex targets, a pattern that was particularly evident when men evaluated women. Dating success was greater the more nonconformist the sample was (Study 4), and perceptions of nonconformity in an ex-partner were associated with greater love and attraction toward that partner (Study 5). On the minority of occasions in which effects were moderated by gender, it was in the reverse direction to the traditional wisdom: Conformity was more associated with dating success among men. The studies contradict the notion that men disproportionately prefer conformist women.
Keyword Conformity
Nonconformity
Social role theory
Gender
Interpersonal attraction
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2016 Collection
School of Psychology Publications
 
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