Biodiversity gains from efficient use of private sponsorship for flagship species conservation

Bennett, Joseph R., Maloney, Richard and Possingham, Hugh P. (2015) Biodiversity gains from efficient use of private sponsorship for flagship species conservation. Proceedings of the Royal Society B: Biological Sciences, 282 1805: 1-7. doi:10.1098/rspb.2014.2693

Author Bennett, Joseph R.
Maloney, Richard
Possingham, Hugh P.
Title Biodiversity gains from efficient use of private sponsorship for flagship species conservation
Journal name Proceedings of the Royal Society B: Biological Sciences   Check publisher's open access policy
ISSN 0962-8452
Publication date 2015-04-01
Year available 2015
Sub-type Article (original research)
DOI 10.1098/rspb.2014.2693
Open Access Status Not yet assessed
Volume 282
Issue 1805
Start page 1
End page 7
Total pages 7
Place of publication London, United Kingdom
Publisher The Royal Society Publishing
Language eng
Subject 1300 Biochemistry, Genetics and Molecular Biology
2400 Immunology and Microbiology
2300 Environmental Science
1100 Agricultural and Biological Sciences
Abstract To address the global extinction crisis, both efficient use of existing conservation funding and new sources of funding are vital. Private sponsorship of charismatic ‘flagship’ species conservation represents an important source of new funding, but has been criticized as being inefficient. However, the ancillary benefits of privately sponsored flagship species conservation via actions benefiting other species have not been quantified, nor have the benefits of incorporating such sponsorship into objective prioritization protocols. Here, we use a comprehensive dataset of conservation actions for the 700 most threatened species in New Zealand to examine the potential biodiversity gains from national private flagship species sponsorship programmes. We find that private funding for flagship species can clearly result in additional species and phylogenetic diversity conserved, via conservation actions shared with other species. When private flagship species funding is incorporated into a prioritization protocol to preferentially sponsor shared actions, expected gains can be more than doubled. However, these gains are consistently smaller than expected gains in a hypothetical scenario where private funding could be optimally allocated among all threatened species. We recommend integrating private sponsorship of flagship species into objective prioritization protocols to sponsor efficient actions that maximize biodiversity gains, or wherever possible, encouraging private donations for broader biodiversity goals.
Keyword Threatened species
Flagship species
Flagship fleet
Private sponsorship
Prioritization protocol
Biodiversity conservation
Willingness to pay
Phylogenetic diversity
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2016 Collection
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