Internationalisation of R&D into emerging markets: Fiat's R&D in Brazil, Turkey and India

Athreye, Suma, Tuncay-Celikel, Asli and Ujjual, Vandana (2014) Internationalisation of R&D into emerging markets: Fiat's R&D in Brazil, Turkey and India. Long Range Planning, 47 1-2: 100-114. doi:10.1016/j.lrp.2013.10.003


Author Athreye, Suma
Tuncay-Celikel, Asli
Ujjual, Vandana
Title Internationalisation of R&D into emerging markets: Fiat's R&D in Brazil, Turkey and India
Journal name Long Range Planning   Check publisher's open access policy
ISSN 0024-6301
1873-1872
Publication date 2014-02-01
Year available 2014
Sub-type Article (original research)
DOI 10.1016/j.lrp.2013.10.003
Volume 47
Issue 1-2
Start page 100
End page 114
Total pages 15
Place of publication Kidlington, Oxford United Kingdom
Publisher Pergamon Press
Language eng
Abstract The idea that competence-creating subsidiaries from emerging nations can contribute to and possibly renew sources of competitive advantage is an appealing one for managerial practice and policy. Many mature MNEs can look to exploit the technological and market capabilities of their more capable subsidiaries in order to tap into new sources of growth. Based on a case study of Fiat and three of its emerging market R&D subsidiaries, we show that successfully developing competence-creating subsidiaries is a difficult task. Not only do parent and subsidiary managements have different ideas of what is involved, but subsidiary technological capability and local resources do not fully explain new technology creation mandates. The success of overall product market strategies and the mode of entry also exercise important effects. Furthermore, in our case study we find that internal embeddedness is more crucial than external embeddedness in distinguishing a successful new technology creation mandate.
Q-Index Code C1
Q-Index Status Provisional Code
Institutional Status Non-UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Non HERDC
School of Economics Publications
 
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