Can tourists easily choose a low carbon footprint vacation?

Juvan, Emil and Dolnicar, Sara (2014) Can tourists easily choose a low carbon footprint vacation?. Journal of Sustainable Tourism, 22 2: 175-194. doi:10.1080/09669582.2013.826230

Author Juvan, Emil
Dolnicar, Sara
Title Can tourists easily choose a low carbon footprint vacation?
Journal name Journal of Sustainable Tourism   Check publisher's open access policy
ISSN 0966-9582
Publication date 2014-01-01
Year available 2013
Sub-type Article (original research)
DOI 10.1080/09669582.2013.826230
Volume 22
Issue 2
Start page 175
End page 194
Total pages 20
Place of publication Abingdon, Oxon, United Kingdom
Publisher Routledge
Language eng
Formatted abstract
This paper tackles a key issue arising from the United Nations World Tourism Organization call for consumers to take climate change into consideration when making travel decisions. Some people genuinely want to comply with this request. However, they face the “perplexity of environmental information”, a series of informational barriers to decision-making. Can they assess their travel's climate change impacts easily? Studies were conducted with 261 potential travellers in Australia and Slovenia. Results from an empirical study on using carbon footprint calculators suggest that they cannot: tourists are unfamiliar with carbon calculators and, if alerted to their existence, find them difficult to use and have doubts about their credibility. They are also not good at estimating, without assistance from a carbon calculator, the amount of greenhouse gas emissions caused by different components of their vacation. Tourism industry and public policy makers interested in environmentally sustainable tourism need to develop improved ways of providing tourists with trustworthy and user-friendly information about the carbon footprint implications of their vacation decisions. In so doing they can empower tourists who want to consider environmental issues when planning their vacation to actually do so.
Keyword Environmentally friendly tourism
Environmentally sustainable behaviour
Carbon calculator
Carbon footprint
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ
Additional Notes Published online: 09 Sep 2013

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2014 Collection
UQ Business School Publications
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Citation counts: TR Web of Science Citation Count  Cited 20 times in Thomson Reuters Web of Science Article | Citations
Scopus Citation Count Cited 16 times in Scopus Article | Citations
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Created: Sat, 29 Mar 2014, 03:35:36 EST by Karen Morgan on behalf of UQ Business School