Societal-level versus individual-level predictions of ethical behavior: a 48-society study of collectivism and individualism

Ralston, David A., Egri, Carolyn P., Furrer, Olivier, Kuo, Min-Hsun, Li, Yongjuan, Wangenheim, Florian, Dabic, Marina, Naoumova, Irina, Shimizu, Katsuhiko, de la Garza Carranza, María Teresa, Fu, Ping Ping, Potocan, Vojko V., Pekerti, Andre, Lenartowicz, Tomasz, Srinivasan, Narasimhan, Casado, Tania, Rossi, Ana Maria, Szabo, Erna, Butt, Arif, Palmer, Ian, Ramburuth, Prem, Brock, David M., Terpstra-Tong, Jane, Grison, Ilya, Reynaud, Emmanuelle, Richards, Malika, Hallinger, Philip, Castro, Francisco B., Ruiz-Gutiérrez, Jaime, Milton, Laurie, Ansari, Mahfooz, Starkus, Arunas, Mockaitis, Audra, Dalgic, Tevfik, León-Darder, Fidel, Thanh, Hung Vu, Moon, Yong-lin, Molteni, Mario, Fang, Yongqing, Pla-Barber, Jose, Alas, Ruth, Maignan, Isabelle, Jesuino, Jorge C., Lee, Chay-Hoon, Nicholson, Joel D., Chia, Ho-Beng, Danis, Wade Danis,, Dharmasiri, Ajantha S. and Weber, Mark (2013) Societal-level versus individual-level predictions of ethical behavior: a 48-society study of collectivism and individualism. Journal of Business Ethics, 122 2: 283-306. doi:10.1007/s10551-013-1744-9

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Author Ralston, David A.
Egri, Carolyn P.
Furrer, Olivier
Kuo, Min-Hsun
Li, Yongjuan
Wangenheim, Florian
Dabic, Marina
Naoumova, Irina
Shimizu, Katsuhiko
de la Garza Carranza, María Teresa
Fu, Ping Ping
Potocan, Vojko V.
Pekerti, Andre
Lenartowicz, Tomasz
Srinivasan, Narasimhan
Casado, Tania
Rossi, Ana Maria
Szabo, Erna
Butt, Arif
Palmer, Ian
Ramburuth, Prem
Brock, David M.
Terpstra-Tong, Jane
Grison, Ilya
Reynaud, Emmanuelle
Richards, Malika
Hallinger, Philip
Castro, Francisco B.
Ruiz-Gutiérrez, Jaime
Milton, Laurie
Ansari, Mahfooz
Starkus, Arunas
Mockaitis, Audra
Dalgic, Tevfik
León-Darder, Fidel
Thanh, Hung Vu
Moon, Yong-lin
Molteni, Mario
Fang, Yongqing
Pla-Barber, Jose
Alas, Ruth
Maignan, Isabelle
Jesuino, Jorge C.
Lee, Chay-Hoon
Nicholson, Joel D.
Chia, Ho-Beng
Danis, Wade Danis,
Dharmasiri, Ajantha S.
Weber, Mark
Title Societal-level versus individual-level predictions of ethical behavior: a 48-society study of collectivism and individualism
Journal name Journal of Business Ethics   Check publisher's open access policy
ISSN 0167-4544
Publication date 2013-06-04
Year available 2013
Sub-type Article (original research)
DOI 10.1007/s10551-013-1744-9
Open Access Status File (Author Post-print)
Volume 122
Issue 2
Start page 283
End page 306
Total pages 24
Place of publication Dordrecht, Netherlands
Publisher Springer Netherlands
Language eng
Formatted abstract
Is the societal-level of analysis sufficient today to understand the values of those in the global workforce? Or are individual-level analyses more appropriate for assessing the influence of values on ethical behaviors across country workforces? Using multi-level analyses for a 48-society sample, we test the utility of both the societal-level and individual-level dimensions of collectivism and individualism values for predicting ethical behaviors of business professionals. Our values-based behavioral analysis indicates that values at the individual-level make a more significant contribution to explaining variance in ethical behaviors than do values at the societal-level. Implicitly, our findings question the soundness of using societal-level values measures. Implications for international business research are discussed.
Keyword Cultural values
Influence ethics
Hierarchical linear modeling
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ
Additional Notes Published online: 04 June 2013

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2014 Collection
UQ Business School Publications
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Citation counts: TR Web of Science Citation Count  Cited 19 times in Thomson Reuters Web of Science Article | Citations
Scopus Citation Count Cited 21 times in Scopus Article | Citations
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Created: Tue, 18 Feb 2014, 00:03:26 EST by Karen Morgan on behalf of UQ Business School