Tourism as a mixed industry: Differences between private public and not-for-profit festivals

Andersson, Tommy D. and Getz, Donald (2009) Tourism as a mixed industry: Differences between private public and not-for-profit festivals. Tourism Management, 30 6: 847-856. doi:10.1016/j.tourman.2008.12.008

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Author Andersson, Tommy D.
Getz, Donald
Title Tourism as a mixed industry: Differences between private public and not-for-profit festivals
Journal name Tourism Management   Check publisher's open access policy
ISSN 0261-5177
Publication date 2009-12-01
Year available 2009
Sub-type Article (original research)
DOI 10.1016/j.tourman.2008.12.008
Volume 30
Issue 6
Start page 847
End page 856
Total pages 10
Editor Chris Ryan
Place of publication Exeter, U.K.
Publisher Elsevier
Language eng
Subject C1
900399 Tourism not elsewhere classified
150603 Tourism Management
Abstract This paper discusses important policy and management implications of tourism as a mixed industry in which public, not-for-profit, and private organisations such as festivals both compete and collaborate in creating the tourist product. To illustrate, four samples of festivals from the UK, Australia, Norway and Sweden are systematically compared in terms of their ownership, governance, structure, and content. Although the festivals offered a similar product and had similar mandates, they differed considerably in terms of revenue sources, cost structure, use of volunteers, corporate sponsorship, and decision-making. These differences are potentially important to destinations that view festivals as attractions and use them in place marketing. Implications are drawn for festival management and tourism policy, and recommendations are made for extending this line of inquiry to the tourism industry as a whole.
Keyword Mixed industry
Ownership
Festivals
Business models
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Excellence in Research Australia (ERA) - Collection
2010 Higher Education Research Data Collection
UQ Business School Publications
 
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Citation counts: TR Web of Science Citation Count  Cited 41 times in Thomson Reuters Web of Science Article | Citations
Scopus Citation Count Cited 47 times in Scopus Article | Citations
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Created: Wed, 11 Nov 2009, 02:33:28 EST by Margaret Pereira on behalf of School of Tourism