 |
Investigating social entrepreneurship: A multidimensional model
Weerawardena, Jay and Sullivan Mort, Gillian (2006-02) Investigating social entrepreneurship: A multidimensional model. Journal of World Business, 41 1: 21-35.
|
|
|
| Author(s) |
Weerawardena, Jay
Sullivan Mort, Gillian
|
| Title |
Investigating social entrepreneurship: A multidimensional model
|
| Journal name |
Journal of World Business
|
| Publication date |
2006-02
|
| Volume number |
41
|
| Issue number |
1
|
| ISSN |
1090-9516
|
| Start page |
21
|
| End page |
35
|
| Total pages |
15
|
| Editor(s) |
F. Luthans
|
| Place of publication |
UK
|
| Publisher |
Pergamon
|
| Collection year |
2006
|
| Subject |
C1
350204 Marketing and Market Research
780108 Behavioural and cognitive sciences
|
| Abstract |
Social entrepreneurship is an emerging area of investigation within the entrepreneurship and not-for-profit marketing literatures. A review of the literature emerging from a number of domains reveals that it is fragmented and that there is no coherent theoretical framework. In particular, current conceptualizations of social entrepreneurship fail to adequately consider the unique characteristics of social entrepreneurs and the context within which they must operate. Using grounded theory method and drawing on nine in-depth case studies of social entrepreneurial not-for-profit organizations, this paper addresses this research gap and develops a bounded multidimensional model of social entrepreneurship. Implications for social entrepreneurship theory, management practice, and policy directions are discussed.
|
|
|
