Rumors on social media in disasters: Extending transmission to retransmission

Liu, Fang, Burton-Jones, Andrew and Xu, Dongming (2014). Rumors on social media in disasters: Extending transmission to retransmission. In: Proceedings - Pacific Asia Conference on Information Systems, PACIS 2014. 18th Pacific Asia Conference on Information Systems, PACIS 2014, Chengdu, China, (). 24 -28 June, 2014.

Author Liu, Fang
Burton-Jones, Andrew
Xu, Dongming
Title of paper Rumors on social media in disasters: Extending transmission to retransmission
Conference name 18th Pacific Asia Conference on Information Systems, PACIS 2014
Conference location Chengdu, China
Conference dates 24 -28 June, 2014
Proceedings title Proceedings - Pacific Asia Conference on Information Systems, PACIS 2014
Journal name Proceedings - Pacific Asia Conference on Information Systems, PACIS 2014
Place of Publication Kaohsiung, Taiwan
Publisher National Sun Yat-sen University
Publication Year 2014
Sub-type Fully published paper
Open Access Status Not Open Access
ISBN 9789888353224
Total pages 16
Formatted Abstract/Summary
In recent years, the widespread use of social media has facilitated the propagation of messages after disasters. Unfortunately, because the veracity of messages is often difficult to determine in a disaster situation, social media also facilitates the rapid diffusion of rumors. Current studies have examined why individuals post or transmit rumors on social media. However, investigating factors affecting the initial rumor transmission is just the first step for rumor control after disasters. After rumors have been transmitted, understanding what accounts for message retransmission in disasters is especially vital. To address this gap, we develop a model of rumor retransmission on social media during disasters based on rumor theory and the elaboration likelihood model. We also discuss the differences between our model and the model of rumor transmission. We believe that our model can contribute to research on social media use in disasters, and the practice of disaster management.
Keyword Crisis management
Disaster
Message retransmission
Rumor
Social media
Q-Index Code E1
Q-Index Status Provisional Code
Institutional Status UQ
Additional Notes http://www.pacis-net.org/file/2014/2209.pdf

Document type: Conference Paper
Collection: UQ Business School Publications
 
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