Men's responses to online smoking cessation resources for new fathers: The influence of masculinities

Bottorff, Joan L., Oliffe, John, Sarbit, Gayle, Kelly, Mary Theresa and Cloherty, Alexandra (2015) Men's responses to online smoking cessation resources for new fathers: The influence of masculinities. JMIR Research Protocols, 4 2: e54-e54. doi:10.2196/resprot.4079

Attached Files (Some files may be inaccessible until you login with your UQ eSpace credentials)
Name Description MIMEType Size Downloads

Author Bottorff, Joan L.
Oliffe, John
Sarbit, Gayle
Kelly, Mary Theresa
Cloherty, Alexandra
Title Men's responses to online smoking cessation resources for new fathers: The influence of masculinities
Journal name JMIR Research Protocols   Check publisher's open access policy
ISSN 1929-0748
Publication date 2015-05
Year available 2015
Sub-type Article (original research)
DOI 10.2196/resprot.4079
Open Access Status DOI
Volume 4
Issue 2
Start page e54
End page e54
Total pages 8
Place of publication Toronto, ON Canada
Publisher J M I R Publications
Collection year 2016
Language eng
Formatted abstract
Background: Smoking cessation is the single most important step to preventing cancer. Drawing on previous research, Web-based resources were developed to complement a program to support expectant and new fathers to quit smoking.

The objectives of this research were to: (1) describe the responses of expectant and new fathers who smoke or had recently quit smoking to the website resources, and (2) explore how masculinities shape men’s responses to and experiences with online smoking cessation resources.

Using semi-structured, individual face-to-face interviews, the Dads in Gear Web-based resources were reviewed and evaluated by 20 new fathers who smoked or had recently quit smoking. The data were transcribed and analyzed using NVivo 8 qualitative data analysis software.

We describe the fathers’ reactions to various components of the website, making connections between masculinities and fathering within 5 themes: (1) Fathering counts: gender-specific parenting resources; (2) Measuring up: bolstering masculine identities as fathers; (3) Money matters: triggering masculine virtues related to family finances; (4) Masculine ideals: father role models as cessation aids; and (5) Manly moves: physical activity for the male body.

A focus on fathering was an effective draw for men to the smoking cessation resources. The findings provide direction for considering how best to do virtual cessation programs as well as other types of online cancer prevention programs for men.
Keyword Cancer Prevention
Smoking Cessation
Men’s health promotion
Oncology care units
Q-Index Code C1
Q-Index Status Provisional Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2016 Collection
School of Nursing, Midwifery and Social Work Publications
Version Filter Type
Citation counts: TR Web of Science Citation Count  Cited 1 times in Thomson Reuters Web of Science Article | Citations
Google Scholar Search Google Scholar
Created: Fri, 02 Oct 2015, 11:18:45 EST by Vicki Percival on behalf of School of Nursing, Midwifery and Social Work