Resource integration in liminal periods: Transitioning to transformative service

Cheung, Lilliemay and McColl-Kennedy, Janet (2015) Resource integration in liminal periods: Transitioning to transformative service. Journal of Services Marketing, 29 6/7: 485-497. doi:10.1108/JSM-01-2015-0055

Attached Files (Some files may be inaccessible until you login with your UQ eSpace credentials)
Name Description MIMEType Size Downloads

Author Cheung, Lilliemay
McColl-Kennedy, Janet
Title Resource integration in liminal periods: Transitioning to transformative service
Journal name Journal of Services Marketing   Check publisher's open access policy
ISSN 0887-6045
Publication date 2015
Year available 2016
Sub-type Article (original research)
DOI 10.1108/JSM-01-2015-0055
Open Access Status Not Open Access
Volume 29
Issue 6/7
Start page 485
End page 497
Total pages 13
Place of publication Bingley, United Kingdom
Publisher Emerald Group Publishing
Collection year 2016
Language eng
Formatted abstract
Purpose
– The purpose of this paper is to introduce a transformative service logic-based framework designed to help researchers and practitioners better understand resource integration in liminal periods.

Design/methodology/approach
– Using netnography, we show how consumers across four countries integrate resources, adopting different value creation practices following natural disasters.

Findings
– The authors’ novel framework extends current conceptualizations of social and economic exchange. Following a natural disaster, a state of ‘liminality’ occurs when the market economy is temporarily displaced by the moral economy, transitioning to a new transformative service logic.

Research limitations/implications
– Important implications for theory and practice are discussed.

Originality/value
– This research proposes an organizing framework comparing the market economy logic and moral economy logic with the new transformative service logic.
Keyword Transformative service
Resource integration
Institutional logics
Value creation practices
Liminal periods
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2016 Collection
UQ Business School Publications
 
Versions
Version Filter Type
Citation counts: TR Web of Science Citation Count  Cited 1 times in Thomson Reuters Web of Science Article | Citations
Scopus Citation Count Cited 3 times in Scopus Article | Citations
Google Scholar Search Google Scholar
Created: Wed, 23 Sep 2015, 16:04:12 EST by Karen Morgan on behalf of UQ Business School