Envy And Impression Management Amongst Self-Conscious Women on Facebook

McGuire, Rebecca (2014). Envy And Impression Management Amongst Self-Conscious Women on Facebook Honours Thesis, School of Psychology, The University of Queensland.

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Author McGuire, Rebecca
Thesis Title Envy And Impression Management Amongst Self-Conscious Women on Facebook
School, Centre or Institute School of Psychology
Institution The University of Queensland
Publication date 2014-10-08
Thesis type Honours Thesis
Supervisor Stephanie Tobin
Total pages 81
Language eng
Subjects 1701 Psychology
Abstract/Summary Humans have an innate tendency to compare their attitudes, abilities and behaviours with those of others in order to gain accurate self-evaluations. When comparisons are made with perceptibly superior others, ego-depletion and envy often follow, and when such comparisons are made in relation to physical appearance, the ramifications can be especially negative, particularly for women. Furthermore, appearance-based comparisons may be exceptionally negative and rampant on social networking sites, which tend to endorse perfectionist physical appearance, and may be further exacerbated by trait personality differences. This study investigated the interplay between public self-consciousness and target attractiveness on the experience of envy and the use of impression management techniques amongst women on Facebook. Female students (N = 103) completed trait measures of self-consciousness. Next, participants were presented with either an attractive or an unattractive female Facebook user, and were asked to imagine that this person was their friend on Facebook. Later, participants completed measures of envy, derogation and online impression management behaviours in response to five hypothetical Facebook updates provided by their female friend. It was found that women high in public selfconsciousness were less likely to engage in surveillance behaviours after viewing an attractive rather than an unattractive target. No other significant interactions were noted. However, given the drastic shift from traditional face-to-face communication towards online communication, the findings may provide crucial insight into envy and destructive behaviours as they are manifested online, and how these are influenced by individual differences in personality.
Keyword Self evaluation
Social networking

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Created: Wed, 13 May 2015, 15:06:48 EST by Louise Grainger on behalf of School of Psychology