Clothing worn in Queensland has been, and remains rich with inconsistencies. Since European settlement, it has ranged from colonial men in tropical whites and pith helmets, bourgeois women in uncomfortable bustles, to the tough work gear of outback station dwellers or Chinese laborers distinctive in straw hats with loose tunics and trousers. More recently one can point to those notorious property developers ‘the white shoe brigade’; the gaudy leisurewear and glittery accessories of the well-heeled at Surfers Paradise; stockowners with broad felt hats at the Ekka; Steve Irwin’s signature khaki - or even the city suits treated with suspicion west of Toowoomba. Attire has been as much Cloudland ball gowns and schoolgirls in hats and gloves, as flashy 1960s Gold Coast meter maids in gold lamé bikinis. What we can say though, is that until globalisation, Brisbane dress has been more conservative than Melbourne or Sydney. Everywhere, climate, occupation, demography and life habits have all inflected clothing, while class, gender, age as well as race add to its complexities. But even in the twenty-first century, the weather of the Sunshine State continues to affect choice.