The Effect of Instruction on Evaluative Conditioning

Jensen-Fielding, Hannah (2013). The Effect of Instruction on Evaluative Conditioning Honours Thesis, School of Psychology, The University of Queensland.

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Author Jensen-Fielding, Hannah
Thesis Title The Effect of Instruction on Evaluative Conditioning
School, Centre or Institute School of Psychology
Institution The University of Queensland
Publication date 2013-10-09
Thesis type Honours Thesis
Supervisor Ottmar Lipp
Total pages 70
Language eng
Subjects 1701 Psychology
Abstract/Summary Current research has shown that instruction targeting contingency readily affects contingency learning and fear conditioning but not evaluative conditioning. The question must then be asked if a different instruction type would be effective. The current study addresses this question by examining whether instruction targeting evaluative learning would produce an effect. As the instruction aimed to target evaluative conditioning, it was believed that contingency learning would not be affected. A picture-picture paradigm was used to form associations between four neutral CSs and two positive and two negative USs. Information targeting the valence of the USs was then given and the CS-US pairs were shown again to assess any effect of further conditioning. Valence and contingency ratings were used throughout the experiment to assess changes in evaluative and contingency learning across the experiment. As predicted, the results showed that evaluative conditioning but not contingency learning was affected by instruction. A second experiment with a similar structure was then run to examine whether a key issue in psychological research (demand characteristics) could affect the results of the study. While the second experiment showed that demand characteristics could be an issue, the results supported experiment one’s finding of an effect for evaluative learning and no effect on contingency learning. Overall this study clearly demonstrates that this form of instruction affects evaluative conditioning and not contingency learning.
Keyword effect of
Evaluative conditioning

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Created: Wed, 02 Jul 2014, 10:06:34 EST by Danico Jones on behalf of School of Psychology