Can firms build an innovation-oriented culture in turbulent environments?

Jiao, Hao and Zhu, Yunxia (2013) Can firms build an innovation-oriented culture in turbulent environments?. Academy of Management Perspectives, 27 3 (Online only): 1-3. doi:10.5465/amp.2013.0105


Author Jiao, Hao
Zhu, Yunxia
Title Can firms build an innovation-oriented culture in turbulent environments?
Journal name Academy of Management Perspectives   Check publisher's open access policy
ISSN 1558-9080
1943-4529
Publication date 2013-08
Sub-type Critical review of research, literature review, critical commentary
DOI 10.5465/amp.2013.0105
Volume 27
Issue 3 (Online only)
Start page 1
End page 3
Total pages 3
Place of publication Briarcliff Manor, NY, United States
Publisher Academy of Management
Collection year 2014
Language eng
Formatted abstract
“Innovate or die” seems to be the catch phrase for all corporations today. Given that innovation is a life-and-death issue for product marketability and popularity, it is imperative that firms cultivate an innovation-oriented corporate culture conducive to sustaining product innovation over the long run.

How to create an innovation-oriented corporate culture was among the important research problems explored by Ruth Maria Stock, Bjoern Six, and Nicolas A. Zacharias (Technische Universität Darmstadt, Germany) in their recent study. Stock and her colleagues considered corporate culture as the critical element for either enhancing or inhibiting product innovation. In particular, they explored the effect of three aspects of corporate culture—values, norms, and artifacts—on product program innovativeness under market dynamism and technological turbulence. They also explored the role of innovation-oriented cultural artifacts on product innovation.
Q-Index Code CX
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Critical review of research, literature review, critical commentary
Collections: Non HERDC
UQ Business School Publications
 
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Created: Fri, 15 Nov 2013, 14:22:05 EST by Karen Morgan on behalf of UQ Business School