Festival performance (FESTPERF) revisited: service quality and special events

Tkaczynski, Aaron (2013) Festival performance (FESTPERF) revisited: service quality and special events. Advances in Hospitality and Leisure, 9 227-235. doi:10.1108/S1745-3542(2013)0000009015

Author Tkaczynski, Aaron
Title Festival performance (FESTPERF) revisited: service quality and special events
Journal name Advances in Hospitality and Leisure
ISSN 1745-3542
ISBN 9781781907467
Publication date 2013-07-24
Sub-type Article (original research)
DOI 10.1108/S1745-3542(2013)0000009015
Volume 9
Start page 227
End page 235
Total pages 9
Place of publication Bingley, United Kingdom
Publisher J A I Press
Collection year 2014
Language eng
Formatted abstract
An extant scale concerning festival performance (FESTPERF) was developed to measure service quality perceptions of attendees to an Australian jazz and blues festival. Despite its noted applicability to music festivals, the study by Tkaczynski and Stokes (2010) focused on one festival of a particular type, and the generalizability of its findings to multiple special events and nonmusic events remains untested. To address these research limitations, this study applied FESTPERF to a theater performance and a film festival. One-hundred and sixty valid responses were collected and analyzed using exploratory factor analysis. It was identified that three factors, human service, venue, and performance, represented attendees’ perception of service quality at these special events. The performance factor was also significantly related to satisfaction and repurchase intent. Results from this study provided justification for the usage of the items proposed in the FESTPERF instrument to be applied to different special event settings with some minor modifications. Opportunities for future research are outlined and the limitations of this study are also provided.
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2014 Collection
UQ Business School Publications
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Citation counts: Scopus Citation Count Cited 2 times in Scopus Article | Citations
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Created: Thu, 12 Sep 2013, 13:19:52 EST by Dr Aaron Tkaczynski on behalf of School of Tourism