Climate-change rhetoric: a study of the persuasive techniques of Barack Obama and Prime Minister Julia Gillard

McCabe, Katherine (2012) Climate-change rhetoric: a study of the persuasive techniques of Barack Obama and Prime Minister Julia Gillard. Australian Journal of Communication, 39 2: 35-57.

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Author McCabe, Katherine
Title Climate-change rhetoric: a study of the persuasive techniques of Barack Obama and Prime Minister Julia Gillard
Journal name Australian Journal of Communication   Check publisher's open access policy
ISSN 0811-6202
Publication date 2012-09
Sub-type Article (original research)
Volume 39
Issue 2
Start page 35
End page 57
Total pages 23
Place of publication University of Queensland * School of English
Publisher Brisbane, QLD, Australia
Collection year 2013
Language eng
Abstract If persuasive discourse is best suited to those situations in which an obvious or universally accepted solution is unclear, then climate change is the ultimate rhetorical challenge. It is a policy dilemma that polarises public opinion worldwide. Political leaders, in their efforts to convince diverse electorates of the merits of their preferred climate change approach, rely not only on fact, but on their ability to rhetorically manoeuvre through the climate change debate - framing themselves, the issue of climate change, and the measures that they propose in the most persuasive terms. In this article, I present a profile of the rhetorical strategies used by two contemporary political leaders - President Barack Obama and Prime Minister Julia Gillard - to persuade their large and ideologically disparate audiences to accept their approach to climate change.
Keyword Climate change
Policy
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2013 Collection
School of Communication and Arts Publications
 
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Created: Mon, 04 Mar 2013, 15:19:45 EST by Ms Stormy Wehi on behalf of School of Communication and Arts