Do testimonials improve parental perceptions and participation in parenting programmes? Results of two studies

Morawska, Alina, Nitschke, Faye and Burrows, Sally (2011) Do testimonials improve parental perceptions and participation in parenting programmes? Results of two studies. Journal of Child Health Care, 15 2: 85-98. doi:10.1177/1367493510397625


Author Morawska, Alina
Nitschke, Faye
Burrows, Sally
Title Do testimonials improve parental perceptions and participation in parenting programmes? Results of two studies
Journal name Journal of Child Health Care   Check publisher's open access policy
ISSN 1367-4935
1741-2889
Publication date 2011-06-01
Sub-type Article (original research)
DOI 10.1177/1367493510397625
Volume 15
Issue 2
Start page 85
End page 98
Total pages 14
Place of publication London, U.K.
Publisher Sage Publications
Collection year 2012
Language eng
Formatted abstract
Despite the effectiveness of parenting interventions in both prevention and intervention with child emotional and behavioural problems, parental participation in evidence-based programmes remains low, limiting the benefit to the population. This research examines a new population parental engagement strategy for parenting programmes using video testimonials via two studies. The first study compared the use of parent versus expert testimonials, against a no testimonial condition on parenting programme evaluations with 70 parents. The second study compared expert testimonials which were framed in a fear or non-fear context, with 73 parents. Results indicated no significant effect of source of testimonial or content of testimonial on parental evaluations of the programme or behavioural outcomes. Trends favoured expert testimonials over parent testimonials. Implications for population level engagement strategies are discussed.
Keyword Child behaviour
Engagement
Parenting interventions
Testimonials
Fear appeals
Interventions
Metaanalysis
Messages
Delivery
Q-Index Code C1
Q-Index Status Confirmed Code
Institutional Status UQ

Document type: Journal Article
Sub-type: Article (original research)
Collections: Official 2012 Collection
School of Psychology Publications
 
Versions
Version Filter Type
Citation counts: TR Web of Science Citation Count  Cited 2 times in Thomson Reuters Web of Science Article | Citations
Scopus Citation Count Cited 2 times in Scopus Article | Citations
Google Scholar Search Google Scholar
Created: Sun, 13 Nov 2011, 16:08:41 EST by System User on behalf of School of Psychology