Living up to principles of trustworthy organisational conduct is a formidable challenge. Getting it wrong can damage stakeholders’ trust, including that of employees, and also undermine the reputation of the organisation. Understanding and managing trust – how it is built, supported and recovered – is a critical competency for any organisation, and particularly for those that take their ethical values and commitments seriously.
If an organisation aspires to be considered as one that takes ethics seriously, it will need to be trustworthy and to foster trustworthiness in the workplace. It will also need to work on embedding ethical values. The two go hand in hand.
A trustworthy organisation is one that operates effectively (i.e. ability), acts with due concern for the interests of its stakeholders (i.e. benevolence), and conducts itself according to principles of honesty and fairness (i.e. integrity). The parallels with ethical standards are clear.
This report will show how trust and ethics complement each other, and how a better understanding of what drives trust and trustworthiness can help reinforce an organisation’s aspirations for an ethical corporate culture.