Risk, Innovativeness, Gender, and Involvement Factors Affecting the Intention to Purchase Sport Product Online

Pope, N. K., Brown, M. R. and Forrest, E. J. (1999) Risk, Innovativeness, Gender, and Involvement Factors Affecting the Intention to Purchase Sport Product Online. Sport Marketing Quarterly, 8 2: 25-34.

Author Pope, N. K.
Brown, M. R.
Forrest, E. J.
Title Risk, Innovativeness, Gender, and Involvement Factors Affecting the Intention to Purchase Sport Product Online
Journal name Sport Marketing Quarterly   Check publisher's open access policy
ISSN 1061-6934
Publication date 1999
Sub-type Article (original research)
Volume 8
Issue 2
Start page 25
End page 34
Total pages 10
Q-Index Code C1
Q-Index Status Provisional Code
Institutional Status Unknown

Document type: Journal Article
Sub-type: Article (original research)
Collection: UQ Business School Publications
 
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Created: Wed, 20 Apr 2011, 13:15:23 EST by Mark Brown on behalf of UQ Business School