Consumer-preferred company responses following a crisis: The importance of taking responsibility

McDonald, L. M. and Härtel, C. E. J. (2000). Consumer-preferred company responses following a crisis: The importance of taking responsibility. In: Proceedings of the Public Relations Institute of Australia National Conference 2001. Public Relations Institute of Australia National Conference (PRIA 2000), Australia, (). November 2000.

Author McDonald, L. M.
Härtel, C. E. J.
Title of paper Consumer-preferred company responses following a crisis: The importance of taking responsibility
Conference name Public Relations Institute of Australia National Conference (PRIA 2000)
Conference location Australia
Conference dates November 2000
Proceedings title Proceedings of the Public Relations Institute of Australia National Conference 2001
Place of Publication Australia
Publisher Public Relations Institute of Australia
Publication Year 2000
Sub-type Fully published paper
Q-Index Code E1
Q-Index Status Provisional Code
Institutional Status Unknown
Additional Notes The Turnbull Porter Novelli Communications Research Prize

Document type: Conference Paper
Collection: UQ Business School Publications
 
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Created: Fri, 25 Mar 2011, 10:08:28 EST by Professor Charmine Hartel on behalf of UQ Business School