Measuring Advertising Effect on Sales: the Experiences of A Small Company

Winzar, Hume F (1986) Measuring Advertising Effect on Sales: the Experiences of A Small Company The University of Queensland:

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Author Winzar, Hume F
Title of report Measuring Advertising Effect on Sales: the Experiences of A Small Company
Formatted title


Publication date 1986
Place of publication The University of Queensland
Total pages 421
Language eng
Subjects 1503 Business and Management

Document type: Research Report
Collection: MBA reports
 
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Created: Wed, 22 Dec 2010, 18:45:36 EST by Mr Yun Xiao on behalf of The University of Queensland Library