Factors influencing pharmacists’ preferences for non-prescription cough suppressants

Emmerton, L. and Benrimoj, S. I. (1994) Factors influencing pharmacists’ preferences for non-prescription cough suppressants. Journal of Social and Administrative Pharmacy, 11 2: 78-85.

Author Emmerton, L.
Benrimoj, S. I.
Title Factors influencing pharmacists’ preferences for non-prescription cough suppressants
Journal name Journal of Social and Administrative Pharmacy   Check publisher's open access policy
ISSN 0281-0662
Publication date 1994
Sub-type Article (original research)
Volume 11
Issue 2
Start page 78
End page 85
Total pages 8
Place of publication Stockholm, Sweden
Publisher Swedish Pharmaceutical Press
Language eng
Abstract Multiple regression models were developed to explain pharmacists' preferences for two non-prescription cough suppressants. Data were obtained from 261 community pharmacists in Australia (66.8% of 391 questionnaires), extracted from a total sample of 777 respondents. Preferred cough suppressants were Orthoxicol Cough Suppressant® (22.9% of unprompted product mentions) and Duro-Tuss® Liquid (12.1%); both preferences differed significantly with age of the respondent. Preferences were explained by regressing preference ratings on factor scores (representing influences on preference) and the respondent's age. Preference for Orthoxicol Cough Suppressant® was significantly explained by social and clinical influences and age, and negatively explained by factors describing advertising and experience with the product. Preference for Duro-Tuss® was significantly related to financial influences, and negatively related to clinical issues and age. Using these methods, salient issues in product selection in practice may be identified for other symptoms or drug groups.
Q-Index Code C1
Additional Notes Journal status - ceased publication

Document type: Journal Article
Sub-type: Article (original research)
Collection: School of Pharmacy Publications
 
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Created: Thu, 16 Dec 2010, 10:07:47 EST by Lynne Emmerton on behalf of School of Pharmacy