Objectivity and the other Orwell: The tabloidism of the Daily Mirror and journalistic authenticity

Bromley, Michael (2003) Objectivity and the other Orwell: The tabloidism of the Daily Mirror and journalistic authenticity. Media History, 9 2: 123-135. doi:10.1080/13688800306762

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Author Bromley, Michael
Title Objectivity and the other Orwell: The tabloidism of the Daily Mirror and journalistic authenticity
Formatted title
Objectivity and the other Orwell: The tabloidism of the Daily Mirror and journalistic authenticity
Journal name Media History   Check publisher's open access policy
ISSN 1368-8804
1469-9729
Publication date 2003-08
Sub-type Article (original research)
DOI 10.1080/13688800306762
Volume 9
Issue 2
Start page 123
End page 135
Total pages 13
Place of publication Abingdon, Oxford, U.K.
Publisher Routledge
Language eng
Subject 20 Language, Communication and Culture
2005 Literary Studies
Formatted abstract
The emergence in the UK of ‘the new tabloid journalism’ in the form of the ‘re-born’ Daily Mirror between late 1934 and 1936 was challenging to the simultaneously nascent journalistic norm of objectivity. The Mirror was not the only national newspaper in the UK in the 1930s to articulate the commercial appeal of a burgeoning professionalism in journalism with the traditional open partisanship of the daily press—to demand of its reporters and correspondents what it expected of its leader writers. However, the Mirror’s ‘formula for tabloid journalism was uniquely simple—bread and circuses’.

George Orwell was caught in this warp of facticity—‘a professional and public duty’ to ‘non-biased reporting’—and the weft of having ‘some political or social cause to argue for’.

Not surprisingly, then, Orwell denigrated ‘cheap journalism’ which he characterized as ‘made-to-order stuff which I produced quickly, easily and without much pleasure to myself’.
 © 2003 Taylor & Francis Ltd
Keyword Daily Mirror
Tabloidism
Journalism
Q-Index Code C1
Q-Index Status Provisional Code
Institutional Status UQ
Additional Notes Previously published as: Studies in Newspaper and Periodical History (1075-0673) until 1998

Document type: Journal Article
Sub-type: Article (original research)
Collections: Excellence in Research Australia (ERA) - Collection
School of Communication and Arts Publications
 
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Created: Mon, 14 Dec 2009, 15:34:51 EST by Ms May Balasaize on behalf of Faculty of Social & Behavioural Sciences