Faking democracy: Reality television politics on American candidate

Andrejevic, Mark (2007). Faking democracy: Reality television politics on American candidate. In Kristina Riegert (Ed.), Politicotainment: Television's take on the real (pp. 83-107) New York, NY, U.S.A.: Peter Lang.

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Name Description MIMEType Size Downloads
Author Andrejevic, Mark
Title of chapter Faking democracy: Reality television politics on American candidate
Title of book Politicotainment: Television's take on the real
Place of Publication New York, NY, U.S.A.
Publisher Peter Lang
Publication Year 2007
Sub-type Research book chapter (original research)
Series Popular Culture and Everyday Life
ISBN 9780820481142
Editor Kristina Riegert
Volume number 13
Chapter number 4
Start page 83
End page 107
Total pages 25
Total chapters 10
Language eng
Subjects 200104 Media Studies
Formatted Abstract/Summary
Those who made the attempt to move beyond describing reality television in terms of audience voyeurism on one hand and exhibitionism on the other noted the genre's kinship with the enhanced interactivity fostered by the Internet era. As a researcher for American Demographics put it, summarizing the results of an audience survey, "The popularity of this format with youth also has a lot to do with their growing up in a democratized society, where the Internet, Web cams and other technologies give the average Joe the ability to personalize his entertainment" (Gardyn 2001, 39). The ready assimilation of personalized entertainment to political democratization via interactive media is a recurring theme in the celebratory nea-libertarian musings of writers like Virginia Postrel (who equates the "variety revolution" with consumer empowerment) and in the glib enthusiasm of the promoters of what Dan Schiller (1999) has called "digital capitalism." At its crudest, the democratic promise of mass customization conflates participation in marketing to ourselves with power sharing.
Q-Index Code B1
Q-Index Status Provisional Code
Institutional Status Unknown
Additional Notes vi, 296 p. : ill. ; 23 cm.

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