Integrating process, material and business strategies to transform a small-medium aluminium products manufacturer

Dover, I., Baumann, H., StJohn, D. H. and Dargusch, M. S. (2007). Integrating process, material and business strategies to transform a small-medium aluminium products manufacturer. In: Y.W. Chang, N.J. Kim and C.S. Lee, PRICM 6: 6th Pacific Rim International Conference on Advanced Materials and Processing, Jeju Island, Korea, (345-348). 5-9 November 2007. doi:10.4028/www.scientific.net/MSF.561-565.345


Author Dover, I.
Baumann, H.
StJohn, D. H.
Dargusch, M. S.
Title of paper Integrating process, material and business strategies to transform a small-medium aluminium products manufacturer
Conference name PRICM 6: 6th Pacific Rim International Conference on Advanced Materials and Processing
Conference location Jeju Island, Korea
Conference dates 5-9 November 2007
Journal name Materials Science Forum   Check publisher's open access policy
Place of Publication Stafa-Zurich, Switzerland
Publisher Trans Tech Publications
Publication Year 2007
Sub-type Fully published paper
DOI 10.4028/www.scientific.net/MSF.561-565.345
ISBN 0878494626
9780878494620
ISSN 0255-5476
1422-6375
Editor Y.W. Chang
N.J. Kim
C.S. Lee
Volume 561-565
Issue PART 1
Start page 345
End page 348
Total pages 4
Collection year 2008
Language eng
Abstract/Summary The transformation of Bocar Automotive Products from an aluminium products fabricator to an innovative manufacturer supplying automakers with accessory product systems has required the adaptation of forming processes and product capabilities to address the relatively small volumes in the Australian market, strategic change in the company's target markets and cultural change in its internal operations. The strategy for developing new capability in the casting and forming of aluminium alloy products has taken place over 5 years beginning with the bending of extruded shapes, progressing into the forming of sheet aluminium alloys and the casting of bumper bar components, and finally into the integration of these processes into bumper systems for a number of 4 Wheel Drive models. This paper describes the product design, metal forming and production changes that Bocar has introduced and integrated with its marketing strategy to become a recognized innovator in the accessories market in Australia.
Subjects 291400 Materials Engineering
671000 Fabricated Metal Products
E1
Keyword Aluminium
Manufacturability
Automotive accessories
Casting
Form
Sheet metal
Q-Index Code E1
Q-Index Status Confirmed Code
Institutional Status UQ

 
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Created: Wed, 14 May 2008, 15:29:08 EST by Sally Beard on behalf of Materials