Socio-structural correlates of online news and information adoption/use: Implications for the digital divide
Nguyen, D. and Western, M.C. (2007) Socio-structural correlates of online news and information adoption/use: Implications for the digital divide. Journal of Sociology, 432: 167-185. doi:10.1177/1440783307076894
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Using data from a national survey of 4270 Australians conducted in late 2003, this article merges the structural approach to media audience formation with innovation diffusion theory to explore major socio-structural factors influencing the adoption of online news and information. It finds that more internet accessibility, traditional news and information usage, and privileged socio-economic profiles are strong predictors of online news and information adoption.