When do customers expect a relationship with their service provider?

Danaher, Peter, Conroy, Denise and McColl-Kennedy, Janet (2006). When do customers expect a relationship with their service provider?. In: G. Avlonitis, N. Papavassiliou and P. Papastathopoulou, Sustainable Marketing Leadership. European Marketing Academy Conference (35th, EMAC, 2006), Athens, Greece, (). 23-26 May, 2006.

Author Danaher, Peter
Conroy, Denise
McColl-Kennedy, Janet
Title of paper When do customers expect a relationship with their service provider?
Conference name European Marketing Academy Conference (35th, EMAC, 2006)
Conference location Athens, Greece
Conference dates 23-26 May, 2006
Proceedings title Sustainable Marketing Leadership
Publication Year 2006
Sub-type Oral presentation
Editor G. Avlonitis
N. Papavassiliou
P. Papastathopoulou
Language eng
Subjects E1
350204 Marketing and Market Research
720401 Marketing
1503 Business and Management
Keyword Customers
Q-Index Code EX
Additional Notes Presented as Paper 190.

 
Versions
Version Filter Type
Citation counts: Google Scholar Search Google Scholar
Created: Thu, 23 Aug 2007, 22:47:07 EST