An examination of the factors that influence identification and acculturation

Liu, S. and Louw, P. E. (2006). An examination of the factors that influence identification and acculturation. In: , Proceedings of: 56th Annual Conference of the International Communication Association: Networking Communication Research. 56th Annual Conference of the International Communication Association: Networking Communication Research, Dresden, Germany, (). 19-23 June 2006.


Author Liu, S.
Louw, P. E.
Title of paper An examination of the factors that influence identification and acculturation
Conference name 56th Annual Conference of the International Communication Association: Networking Communication Research
Conference location Dresden, Germany
Conference dates 19-23 June 2006
Proceedings title Proceedings of: 56th Annual Conference of the International Communication Association: Networking Communication Research
Place of Publication Washington, DC, United States
Publisher International Communication Association
Publication Year 2006
Year available 2006
Sub-type Fully published paper
Total pages 'not found'
Collection year 2006
Language eng
Abstract/Summary This paper investigated the effects of print media exposure and intergroup contact on ethnic identification and acculturation attitudes of Chinese immigrants. Data was gathered from a survey participated by 265 respondents of Chinese origin. Findings indicated that exposure to the print media did not have a significant effect on ethnic identification and/or acculturation orientation. However, when the factor of intergroup contact was taken into consideration, differences began to occur. Specifically, for respondents from low intergroup contact group, ethnic identification increased with the desire to integrate into the large culture. For respondents from high intergroup contact group, opposite trends were found, i.e. as ethic identification increased, the tendency to adopt integration orientation decreased. Findings from this study suggested the need to combine factors of both interpersonal and mediated communication in the examination of ethnic identification and acculturation. This paper also drew some implications for the media industry and government policies.
Subjects E1
400104 Communication and Media Studies
751005 Communication across languages and cultures
Q-Index Code E1
Additional Notes Paper listed and abstract included in Conference program.

 
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Created: Thu, 23 Aug 2007, 22:04:37 EST