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McDonald, L. M. and Härtel, C. E. J. (2002). 3rd Bi-Annual Meeting of the Emotions in Organizational Life Conference. In: 3rd Bi-Annual Meeting of the Emotions in Organizational Life Conference, Gold Coast, Australia, (). July 2002. 36  
McDonald, L. and Hartel, C. E. (2000). Applying the involvement construct to organisational crises. In: Australia and New Zealand Marketing Academy Conferenct (ANZMAC) 2000. , Gold Coast, Australia, (). Nov29-Dec1,2000. 82  
McDonald, Lynette M. and Hebbani, Aparna G. (2011) Back to the future: Is strategic management (re)emerging as public relations' dominant paradigm?. PRism, 8 1: 1-16. 102 1
McDonald, Lynette M. (2000). Becoming 'involved' in company crisis. In: G. Lafferty and K. Abbey, Second Annual Research Colloquium 2000 Abstracts. Second Annual Research Colloquium 2000, Brisbane, Australia, (16-16). 13-14 July 2000. 43  
McDonald, Lynette M. and Hartel, C. (2001) Consumer-preferred company responses following a crisis: The importance of taking responsibility. Asia Pacific Public Relations Journal, 3 1: 1-20. 104  
McDonald, L. M. and Härtel, C. E. J. (2000). Consumer-preferred company responses following a crisis: The importance of taking responsibility. In: Proceedings of the Public Relations Institute of Australia National Conference 2001. Public Relations Institute of Australia National Conference (PRIA 2000), Australia, (). November 2000. 40  
Sparks, Beverley, Glendon, Ian and McDonald, Lynette (2005). Corporate communication effects and crisis type: Deriving managerial implications from theory. In: Kate Ui Ghallachoir, Academy of Marketing Conference Proceedings 2005: Building Business, Shaping Society. Marketing: Building Business, Shaping Society: Incorporating The 5th American Marketing Association/Academy of Marketing Joint Biennial Conference, Dublin Institute of Technology, Dublin, Ireland, (). 5-7 July 2005. 233  
McDonald, Lynette and Rundle-Thiele, Sharyn (2008) Corporate social responsibility and bank customer satisfaction: A research agenda. The International Journal of Bank Marketing., 26 3: 170-182. doi:10.1108/02652320810864643 115   Cited 31 times in Scopus31 0
McDonald, Lynette M., Sonn, Lindsay, Sun, Huichin and Creber, Melissa (2012). Developing public disaster communication for volunteer recruitment: understanding volunteer motivations. In: Marianne D. Sison and Mark Sheehan, World Public Relations Forum 2012: Research Colloquium: Conference Proceedings. 7th World Public Relations Forum (WPRF), Melbourne, Australia, (82-86). 18-20 November 2012. 66 9
McDonald, Lynette M. (1999). Effects of organisational responses to consumer mishaps on consumer anger and purchase intent. In: G. Lafferty and K. M. Abbey, First Annual Resarch Student Colloquium Abstracts. First Annual Research Student Colloquium, Emmanuelle College, Univ.of Qld, (19). September 16-17, 1999. 30  
McDonald, Lynette M., Sparks, Beverley and Glendon, Ian (2007). For better or worse: Consumer perceptions of factors impacting company crisis outcome. In Eric Laws, Bruce Prideaux and Kaye Chon (Ed.), Crisis management in tourism (pp. 110-128) Cambridge, USA: CABI. 40  
McDonald, Lynette M. (2008). Identity crisis: the changing functions of public relations. In: 15th BledCom (BledCom 2008): Public Relations and Marketing: A Relationship for Re-examination? Public Relations Among the Functions of Managemen, Lake Bled, Slovenia, (). 4-5 July 2008. 100  
McDonald, Lynette M. and Hung Lai, Chia (2011) Impact of corporate social responsibility initiatives on Taiwanese banking customers. International Journal of Bank Marketing, 29 1: 50-63. doi:10.1108/02652321111101374 74   Cited 8 times in Scopus8 0
Hartel, Charmine E. J., McColl-Kennedy, Janet R. and McDonald, Lyn (1997). Incorporating attributional theory and the theory of reasoned action within an affective events theory framework to produce a contingency predictive model of consumer reactions to organizational mishaps. In: Joseph W. Alba and J. Wesley Hutchinson, 25th Annual Conference of the Association for Consumer Research, Denver, CO, U.S.A., (428-432). 16-19 October 1997. 110   10
Hartel, Charmine E. J., McColl-Kennedy, Janet R. and McDonald, Lynette M. (1998) Incorporating attributional theory and the theory of reseaoned action within an affective events theory framework to produce a contingency predictive model of consumer reactions to organizational mishaps. Advances in Consumer Research, 25 1: 428-432. 52  
McDonald, Lynette, Glendon, A. Ian and Sparks, Beverley (2012). Measuring consumers' emotional reactions to company crises: Scale development and implications. In: Advances in Consumer Research - North American Conference Proceedings North American Conference Proceedings. Annual North American Conference of the Association for Consumer Research (39th, ACR NA, 2011), St. Louis, MO, U.S.A., (333-341). 13-16 October 2011. 185 18 Cited 0 times in Scopus0
McDonald, Lyn and Widaningrum, Wina (2009). Muddied waters: Lapindo Brantas' response to the Indonesian mudflow crisis. In: Flew, Terry, Communication, Creativity and Global Citizenship. Australian and New Zealand Communication Association Annual Conference, Brisbane, Australia, (1101-1121). 8-10 July 2009. 95  
McDonald, L. and Härtel, C. E. J. (2001) Organisational responses following crises: The importance of taking responsibility. Asia-Pacific Public Relations Journal, 3 1: 1-20. 41  
McDonald, L. and Härtel, C. E. J. (2000) Peanut butter, salmonella poisoning and children: On becoming “involved” and angry following a company crisis. Queensland Review, 7 1: 69-76. 39  
McDonald, L. and Hartel, C. E. (2000) Peanut butter, salmonella poisoning and children: On becoming invovled and angry following a company crisis. Queensland Review, 7 1: 69-76. 225  
McDonald, Lynette (2006) Perceiving is believing: How consumers’attributions about the cause of the Ansett Airlines’ safety crisis impacted outcomes. Asia Pacific Public Relations Journal, 6 2: 1-13. 162  
McDonald, Lynette M. and Cokley, John (2013) Prepare for anger, look for love: a ready reckoner for crisis scenario planners. PRism, 10 1: 1-11. 21 1
McDonald, Lynette M. and Cokley, John (2012). Prepare for anger, look for love: a ready reckoner for crisis scenario planners. In: Marianne D. Sison and Mark Sheehan, World Public Relations Forum 2012: Research Colloquium: Conference Proceedings. 7th World Public Relations Forum (WPRF), Melbourne, Australia, (78-81). 18-20 November 2012. 79 5
McDonald, L., Hartel, C. and McColl-Kennedy, J. R. (1997). Review of the use of the attitudinal construct in research on organisation-related mishaps to produce an alternative conceptualisation of the affective-cognitive paradigm. In: Australian and New Zealand Marketing Educators' Conference, Melbourne, Australia, (). 1-3 December, 1997. 138  
McDonald, Lynette M., Sparks, Beverley and Glendon, A. Ian (2010) Stakeholder reactions to company crisis communication and causes. Public Relations Review, 36 3: 263-271. doi:10.1016/j.pubrev.2010.04.004 45   10 Cited 14 times in Scopus14 0
McDonald, L., Hartel, C. E. J. and Glendon, I. (2001). Tell it to someone who cares: the importance of consumers cathartically voicing anger following an organisational crisis. In: Critical Management Studies conference, UMIST, Manchester, England., (). July 2001. 30  
McDonald, Lynette Maree and Rundle-Thiele, Sharyn (2006). The mismatch between consumer satisfaction and corporate social responsibility. In: Jessica Kennedy and Lee Di Milia, Proceedings of the 20th ANZAM Conference on Management : pragmatism, philosophy, priorities. The 20th ANZAM (Australian New Zealand Academy of Management) Conference on Management: Pragmatism, Philosophy, Priorities, Central Queensland University, Rockhampton, (1-17). 6-10 December 2006. 149  
McDonald, Lynette M. (2006). Use of different corporate social responsibility (CSR) initiatives as a crisis mitigation strategy. In: Proceedings of: 2nd Biennial Conference of the Academy of World Business, Marketing and Management Development. 2nd Biennial Conference of the Academy of World Business, Marketing and Management Development, Paris, France, (1365-1375). 10-13 July, 2006. 132  
McDonald, Lynette M. (2013) Using student-constructed cases to investigate crises. Journal of Management Education, 37 1: 115-134. doi:10.1177/1052562912455521 30   Cited 1 times in Scopus1 0