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Nguyen, Doan T. and McColl-Kennedy, Janet R. (2005). A new conceptualisation of service recovery: Contractual, interactive and relational orientations. In: Sharon Purchase, Australian and New Zealand Marketing Academy Conference (ANZMAC 2005) : Broadening the Boundaries. Australian and New Zealand Marketing Academy Conference (ANZMAC 2005) : Broadening the Boundaries, Perth, Australia, (197-204). 5 -7 December, 2005. 153  
Nguyen, Doan T. (2014) Charity appeal story with a tribal stigma anti-climax twist - consequences of revealing unanticipated information in storytelling. Journal of Strategic Marketing, 1-16. doi:10.1080/0965254X.2014.936893 39   Cited 0 times in Scopus0 0
Truong, Nguyen (Natalie), Nguyen, Doan and Hartley, Nicole (2014) Consumer social identity: cool and single or caring and attached. Journal of Strategic Marketing, 23 1: 33-48. doi:10.1080/0965254X.2014.914066 63   Cited 0 times in Scopus0 0
McColl-Kennedy, Janet R., Sparks, Beverley A. and Nguyen, Doan T. (2011) Customer's angry voice: Targeting employees or the organization?. Journal of Business Research, 64 7: 707-713. doi:10.1016/j.jbusres.2010.08.004 192   4 Cited 10 times in Scopus10 0
Tombs, Alastair and Nguyen, Doan (2011). Developing case-based dramatised videos as teaching resources. In Charles Wankel and J. Sibley Law (Ed.), Streaming Media Delivery in Higher Education: Methods and Outcomes (pp. 332-351) Hershey, PA, United States: Information Science Reference. doi:10.4018/978-1-60960-800-2.ch018 101 1 0
Nguyen, Doan. (2002). Diffusing customer anger in a service recovery setting : an exploratory study Honours Thesis, School of Business, The University of Queensland. 115 2
Ali,Czafrann, Cornwell, T. Bettina, Nguyen, Doan and Coote,Leonard (2006) Exploring the usefulness of a consumer activity index in the sponsorship-linked marketing context. International Journal of Sports Marketing and Sponsorship, 7 2: 115-123. 450  
Nguyen, Doan, McColl-Kennedy, Janet R. and Dagger, Tracey S. (2012) Matching service recovery solutions to customer recovery preferences. European Journal of Marketing, 46 9: 1171-1194. doi:10.1108/03090561211247865 177 3 3 Cited 3 times in Scopus3 0
Nguyen, Doan T. T. and McColl-Kennedy, Janet R. (2005). Re-conceptualizing service recovery: Matching organizational responses to customer orientations. In: J. Wirtz, SERVSIG Research Conference 2005: Abstracts & Program. 4th SERVSIG Research Conference 2005, Singapore, (24-24). 2-4 June, 2005. 75  
Nguyen, Doan, De Witt, Tom and Russell-Bennett, Rebekah (2012) Service convenience and social servicescape: Retail vs hedonic setting. Journal of Services Marketing, 26 4: 265-277. doi:10.1108/08876041211237569 104 35 3 Cited 2 times in Scopus2 3
Nguyen, Doan Thuy Thi (2006). Service recovery: A re-conceptualisation PhD Thesis, School of Business, The University of Queensland. 748 32