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McDonald, Lynette, Glendon, A. Ian and Sparks, Beverley (2012). Measuring consumers' emotional reactions to company crises: Scale development and implications. In: Advances in Consumer Research - North American Conference Proceedings North American Conference Proceedings. Annual North American Conference of the Association for Consumer Research (39th, ACR NA, 2011), St. Louis, MO, U.S.A., (333-341). 13-16 October 2011. 189 18 Cited 0 times in Scopus0
McDonald, Lynette M., Sparks, Beverley and Glendon, A. Ian (2010) Stakeholder reactions to company crisis communication and causes. Public Relations Review, 36 3: 263-271. doi:10.1016/j.pubrev.2010.04.004 50   11 Cited 16 times in Scopus16 0